A 5th grade class meets a real life actor in Williamsburg, VA
Good morning !
I do a lot of thinking in my job about how to connect the digital world of likes, comments, shares, and petition signing into real life action and results. After all, all the likes in the world do not count for much if your fans don’t take action (petitions, calls to congress, sales, etc…).
I was reminded of how important touching, seeing, and experiencing things in real life are as I was lucky enough to be a 5th grade chaperone for my son’s class trip to Williamsburg, Virginia. Williamsburg is an amazing place that is a real life replica of life in colonial times. Actors represent the people who lived there and the guests (you and I) interact with them in real time.
What real life experiences does your organization create for your customers / members / donors ? How can they experience “saving” the world? Or, how can they experience buying your next great product?
For every photo of an experience, the actual experience IRL (in real life) is worth a whole lot more !
Emojis are everywhere these days—even printed on posters at an environmental rally. The popular social-media symbols found their way onto protest signs (made of what isn’t clear) at the recent People’s Climate March in London, thanks to design firm Pentagram, which created and handed out the placards.